Daily Archives: November 23, 2009
Follow Up: Hermes + ELLE Magazine
A while ago I raved about the Hermes special insert for ELLE magazine. The partnership this month includes an editorial feature of “tastemakers” (can I say how I dislike that word?) and how they work their Hermes scarves. It’s a
Follow Up: Hermes + ELLE Magazine
A while ago I raved about the Hermes special insert for ELLE magazine. The partnership this month includes an editorial feature of “tastemakers” (can I say how I dislike that word?) and how they work their Hermes scarves. It’s a
Why Is My Candy Bar So Small Now?
This story from last week’s Wall Street Journal is an interesting example of why our clients need us to think and behave as business partners not just advertising or marketing or online (or insert catch phrase du jour) experts. I’ve
Why Is My Candy Bar So Small Now?
This story from last week’s Wall Street Journal is an interesting example of why our clients need us to think and behave as business partners not just advertising or marketing or online (or insert catch phrase du jour) experts. I’ve
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