Category Archives: Consumer Insights
The Work We’ve Been Doing
It’s best to go to the site here so you can ‘play’ the map and see how the most common jobs have changed over time. Little visuals to help us remember what the real lives of consumers often entail –
The Work We’ve Been Doing
It’s best to go to the site here so you can ‘play’ the map and see how the most common jobs have changed over time. Little visuals to help us remember what the real lives of consumers often entail –
Let’s Talk About Race
Daily Show brilliance – watch it
Let’s Talk About Race
Daily Show brilliance – watch it
Biking to Work
LeBron James hopped on his bike Sunday afternoon to avoid the traffic caused by the Miami Marathon in order to get to work. He also caused a twitpic frenzy. Experts estimate fewer than 1 percent of American adults commute to
Biking to Work
LeBron James hopped on his bike Sunday afternoon to avoid the traffic caused by the Miami Marathon in order to get to work. He also caused a twitpic frenzy. Experts estimate fewer than 1 percent of American adults commute to
How Engaged Are Online ‘Fans’ Really?
The study results reported in Ad Age fall in with what I’ve been imagining in my head: the clicking of the ‘like’ button is rarely meaningful in the way we marketers wish it was. I think researchers need to quantify
How Engaged Are Online ‘Fans’ Really?
The study results reported in Ad Age fall in with what I’ve been imagining in my head: the clicking of the ‘like’ button is rarely meaningful in the way we marketers wish it was. I think researchers need to quantify
What Are You Doing?
“Americans are spending more time on social media than volunteering, praying, talking on the phone, emailing, or even exercising.” – the head of Forrester Research at LeWeb conference in Paris this past week
What Are You Doing?
“Americans are spending more time on social media than volunteering, praying, talking on the phone, emailing, or even exercising.” – the head of Forrester Research at LeWeb conference in Paris this past week
The End of High School Blues?
I’m not really sure how I feel about kids going to school entirely online, young ones in particular. The numbers discussed below surprised me – I did not realize this was happening at such a rate. “When I was in
The End of High School Blues?
I’m not really sure how I feel about kids going to school entirely online, young ones in particular. The numbers discussed below surprised me – I did not realize this was happening at such a rate. “When I was in
Changing Expectations of a Luxury Automobile?
An article in the WSJ about the ongoing Frankfurt Motor Show discusses the seemingly conflicting consumers demands that luxury automakers are attempting to fulfill: desire for the best performance possible yet also a growing demand for greener, more enviro products.
Changing Expectations of a Luxury Automobile?
An article in the WSJ about the ongoing Frankfurt Motor Show discusses the seemingly conflicting consumers demands that luxury automakers are attempting to fulfill: desire for the best performance possible yet also a growing demand for greener, more enviro products.
Prolonged Adolescence Continues
I’ve had two conversations in as many days where we’ve pondered “when are the kids going to rise up?” In a presentation as part of its wider report on income, poverty and health insurance, the Census Bureau noted a big
Prolonged Adolescence Continues
I’ve had two conversations in as many days where we’ve pondered “when are the kids going to rise up?” In a presentation as part of its wider report on income, poverty and health insurance, the Census Bureau noted a big
Email is for Old People*
* people with jobs After reading in the latest Pew Report how kids today don’t really use email (“that’s what Facebook is for”), I have been keeping my ears and eyes open for further evidence. In my highly unscientific survey
Email is for Old People*
* people with jobs After reading in the latest Pew Report how kids today don’t really use email (“that’s what Facebook is for”), I have been keeping my ears and eyes open for further evidence. In my highly unscientific survey
Staying Sober on Campus
I’ve been hit with a wave of “it’s almost time for school to start” – which is weird, given the lack of school on my agenda these days. Maybe my subconscious is telling me I should sign up for a
Staying Sober on Campus
I’ve been hit with a wave of “it’s almost time for school to start” – which is weird, given the lack of school on my agenda these days. Maybe my subconscious is telling me I should sign up for a
Born Curious 
Recent Comments